The Character of the Magnolia
Eva Eckhardt on Vivid Bloom With Vivid Bloom, Soeder presents its first true floral fragrance family—inspired by blooming magnolias, spring light, and the feeling when the city awakens after winter...
Soeder stands for high-quality Swiss natural care from our own production. We are committed to improving the world of natural care products with the utmost transparency. That's why we only use the highest quality ingredients in our products - all of which are 100% natural. Our bottles are also refillable to minimize our impact on the environment.
Before the lights go down on the Piazza Grande and the film begins, there is time for a Negroni. For the 79th edition of the Locarno Film Festival, we created a limited Hand Soap in our Wermut Negroni scent. Orange and floral bergamot open the composition, while green wormwood and the woody depth of vetiver give it the slightly bitter balance of a well-made Negroni. The 500 ml glass bottle features the Locarno leopard in an illustration by Carolina Altavilla. The multidisciplinary artist from Turin works across illustration, design and film, exploring identity in contemporary life.
