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TRUE

NATURAL

CARE

DEMOCRATIZE TRUE NATURAL CARE

We set a new standard for skincare that values your body and health, while making sure we protect our planet.

Join the 100% transparent and true natural care revolution.

TRUE SOAP  MADE WITH

COCONUT, SALT

&

so natürlich logo

NUTS

AVAILABLE AT

Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
Hilton logo, partner.
Swiss logo, partner
KaDeWe logo, partner
so natürlich logo, made in switzerland

Explore new scents

Subscribe here to embark with us on a journey where purity meets passion.

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TRANSPARENCY

Embark on a skincare revolution with SO Natürlich, Soeder's visionary new line crafted exclusively for the future trailblazers who champion personal wellness and environmental stewardship.

icon indicating shampoo is palm oil free
Palm Oil
Free
icon indicating shampoo is vegan
Vegan
icon signifying no animal testing
No Animal
Testing
Icon indicating microplastic-free product.
No
Microplastic
Icon representing ingredients of natural origin.
Natural
Origin

Recognizing the skin as the body's largest organ, we're committed to safeguarding it.

* Recommended Retail Price in Switzerland